Creative Services For Wine by Lamborghini
Wine by Lamborghini is a luxury wine brand that produces a range of high-end wines. The brand wanted to create an effective advertising campaign for Facebook that would resonate with its target audience and increase sales. To achieve this goal, Wine by Lamborghini enlisted the help of Bread & Butter Digital Marketing, a full-service digital agency.
Bread & Butter Digital Marketing provided Creative Services for Wine by Lamborghini, including a competitor analysis, industry trend research, and developing a thoughtful strategy that illustrated the brand's values. The agency also hired talent, scripted, and shot UGC-style content for ads.
Creative Strategy
Bread & Butter Digital Marketing started by conducting a thorough competitor analysis and researching industry trends to gain insights into what was working for other brands in the luxury wine industry. Based on this analysis, the agency developed a creative strategy that focused on showcasing the unique selling points of Wine by Lamborghini, including its Italian heritage, attention to detail, and commitment to quality.
UGC-Style Content:
Bread & Butter Digital Marketing then hired talent and shot UGC-style content for the Facebook ads. The content was designed to look organic and authentic, featuring real people enjoying Wine by Lamborghini in beautiful settings. The ads were shot in a cinematic style, with attention to detail in the lighting, framing, and composition.
Dream it
〰️
Dream it 〰️
The Results
The ads created by Bread & Butter Digital Marketing for Wine by Lamborghini have been the top-performing media for the brand. The ad seen to the left received became a top performing ad, with 2.37 ROAS and generating over $30,000 in revenue.This is a testament to the effectiveness of the creative strategy and UGC-style content created by Bread & Butter Digital Marketing.
Overall, Wine by Lamborghini was pleased with the results of the campaign and the partnership with Bread & Butter Digital Marketing. The agency's expertise in creative strategy and UGC-style content helped to elevate the brand and increase sales.