Brothers Craft Brewing Engagement by 325%
WOW! I'm actually blown away by the performance of the most recent ad campaign for a client. They drive home the importance of having killer visuals to get more customers through your doors.
I partnered up with an amazing craft brewery in Harrisonburg, Brothers Craft Brewing to help them promote the release of two seasonal stouts and their variants.
I run a one-stop marketing shop here. So I stepped into art direct, photograph, film, edit, copy write, build, and implementing three paid social media campaigns to promote the Brothers Craft Brewing release event.
And oh boy, did we see some incredible results.
With an ad spend of only $75 the release event reached over 16,17 people, received 8,487 post engagements, the videos were watched by over 16,452 people, and watched through to the end by 1,827 people.
Video was a new frontier for Brothers Craft Brewing and it was a hit with their audience, resulting in engagement rate increasing from 12% to 51%.
That's a total engagement growth of 325%!
To learn more about their campaigns or how I can help your business shoot me an email!