How to up-level your social media in 2021
Are you struggling with posting social media content for your biz?
I GET IT! I'm a marketer and I STILL struggle with consistently posting for my brand. You might be struggling with posting regularly because:
✔ You don't have enough hours in the day
✔ You're not sure what to post or how frequently you should post
✔ You don't have the right photos or videos to post
Here are a few tips to help you tackle social posting (hopefully I can follow my own advice).
Schedule your posts ahead of time using a service like Buffer or Hootsuite (I use Loomly because I can manage all of my client's accounts from one place). I often take two to three hours on Mondays to schedule my weekly posts. This helps me manage my time more efficiently and ensures social posting doesn't get pushed off my daily to-do list.
Create weekly posting goals. There is not industry standard on how often you should post your content, but it's best to remain consistent. At Bread & Butter my goal is to post every M-F. I suggest starting small with posting three times a week to get used to consistent posting.
Use high-quality photos. Good photography elicits trust, builds a sense of connection, and can inspire people to purchase your product or service.
If you want to post more social media content in the new year, but you're struggling with it we can help. DM us to up-level your biz!